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Marriott Recycles Bed Linen to Create Tote Bags.

Marriott International has launched a limited edition tote bag made from 100% recycled bed linen made by UK Marriott Hotels.

The tote bag is part of Marriott's partnership with SleepingBags to transform discarded hotel bed linen into items that can be put back into hotels as guestroom amenities.

The bags feature an exclusive print by British luxury brand Lily and Lionel and half the proceeds from the sale will be donated to The Prince's Trust.

[[banner]] Marriott International senior director of social responsibility Barbara Powell said: "Marriott has a deep-rooted commitment to sustainability and is delighted to launch the Lily and Lionel bag. Not only does the bag look good but it's also a great example of how we are working with our suppliers to create sustainable products and reduce our environmental footprint." SleepingBags founder and CEO Andy Marks stated: "If laid end-to-end, bed linen condemned by the world's leading hotel chains in one year would go around the world more than twice. Reimagining Marriott's wonderfully soft bed linen to create this tote bag is an enchanting way of making people re-think what waste is. The bag looks great, feels great and has a story to tell." Lily and Lioner creative director Alice Stone commented: "Lily and Lionel is truly grateful to have been asked to take part in this inspiring project. We are passionate supporters of environmental causes and love the concept of this project. A huge part of producing our scarves is sourcing the best fabrics, and the feel of the SleepingBags tote is lovely; we've added our own touch with an ethereal design that is very fitting for the story that this bag has to tell." Marriott hotels across the UK have also introduced hairdryer bags, newspaper bags and laundry bags made from retired bed linen in their guestrooms.

2013 ITP Business Publishing Ltd. All Rights Reserved.

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