ELIYA Hotel Linen Supplier & Manufacturer - Dedicated in providing hotel linens wholesale worldwide since 2006.
——Empowering high-end hotels in Africa with end-to-end services
In the wave of global competition and digital transformation, the service capabilities and brand value of Chinese enterprises are gradually gaining deep recognition in the international market. The collaboration between ELIYA and Travelers Beach Hotel&Spa in Mombasa, Kenya is a vivid illustration of this trend. Faced with the trust crisis of customers towards Chinese suppliers due to historical procurement issues, ELIYA, with professional pre-sales consulting, efficient project implementation, and full lifecycle after-sales support, not only successfully resolved cooperation risks, but also promoted order appreciation with unexpected services, setting a benchmark cooperation model for the high-end hotel industry in Africa.
1. Cracking the trust crisis and building a foundation for cooperation
As a newly opened five-star seaside resort hotel in Kenya, Travelers Beach Hotel&Spa is positioned in the high-end market. However, due to quality issues in previous collaborations with Chinese suppliers, customers plan to reduce their order amounts. The ELIYA team responded quickly and turned the situation around through the following strategies:
Market analysis and demand anchoring: Based on the characteristics of the peak tourist season at Diagoni Beach in Mombasa and research on surrounding competitors, ELIYA proposes a "environmental protection+localization" renovation plan that accurately matches the hotel's dual goals of "luxury experience and sustainable operation".
2. Field visits promote trust upgrading
In September 2024, Mr. Nick, the customer representative, visited ELIYA China headquarters temporarily. Despite not being notified in advance due to communication issues, the team still efficiently received:
Immersive Experience in the Exhibition Hall: Guide customers to experience core products such as hotel linens, and showcase past African project cases to enhance brand credibility.
Flexible response promotes order appreciation: Mr. Nick added customized hotel supplies worth 15% on the spot and paid a deposit.
2、 Project implementation: Technical breakthroughs and efficient delivery
Problem solving and risk management
Logistics emergency response: In December 2024, the rainy season in East Africa caused delays at the port of Mombasa. ELIYA urgently activated the Djibouti backup route and collaborated with local partners to complete a 48 hour land transfer to ensure timely arrival of products.
3、 After sales maintenance: continuous empowerment, building long-term partnerships
Long term cooperation deepening: Based on the success of the first phase project, Travelers Beach Hotel&Spa has launched negotiations for the second phase of the conference in early 2025, with an expected increase in cooperation amount.
Collaboration achievements and future prospects
The collaboration between ELIYA and Travelers Beach Hotel&Spa not only helped the hotel enter the recommended list of the "African Luxury Travel Guide", with a year-on-year increase of 18% in room booking rate, but also redefined the value dimension of Chinese enterprises going global to Africa with the dual wheel drive of "technology+service". In the future, ELIYA will continue to cultivate the East African market, promote the construction of the smart hotel ecosystem with Mombasa project as the fulcrum, and inject new momentum into China Africa industrial cooperation under the "the Belt and Road" initiative.
ELIYA, Let the world see the depth and warmth of China's services.